Berner is an American rapper and entrepreneur who has a net worth of $410 million as of 2023. He is best known for his music career, his cannabis brand Cookies, and his collaborations with other artists such as Wiz Khalifa, Camâron, and B-Real. In this article, we will explore Bernerâs background, career, net worth, and impact in the music and cannabis industries.
Bernerâs Background and Career
Early Life and Personal Information
Berner was born Gilbert Anthony Milam Jr. on October 27, 1983, in San Francisco, California. His father was a Mexican chef and his mother was an office worker of Italian descent. He grew up in the Sunset District and attended Galileo Academy of Science and Technology before dropping out. He moved to Arizona with his family when he was 13, where his father planned to open a restaurant. He started rapping and selling weed in high school, and released his first mixtape, Dirty SneakersâŚPlenty Ways to Get It, in 2006.
Berner is married to Amanda Milam, and they have two children together: a daughter named Janelle and a son named Gilbert III. He also has another daughter named Bella from a previous relationship. He is a devout Catholic and has a tattoo of Jesus on his chest.
Musical Career and Achievements
Berner launched his own label, Bern One Entertainment, in 2007 and released his debut album, Track Money & Pack Money, with Equipto. He followed up with several solo albums and mixtapes, such as Weekend at Bernieâs (2009), The White Album (2011), Urban Farmer (2012), Drugstore Cowboy (2013), 20 Lights (2015), Hempire (2016), El Chivo (2019), and La Plaza (2019). He also collaborated with various artists, such as The Jacka, B-Real, Camâron, Styles P, Young Dolph, Mozzy, Larry June, Curren$y, Cozmo, and Wiz Khalifa.
Berner signed to Wiz Khalifaâs Taylor Gang Records in 2012 and became one of the labelâs most prominent artists. He toured with Khalifa and other rappers on the âUnder the Influence of Music Tourâ in 2013 and performed at various festivals and events. He has released over 40 albums in total, several of which have charted on the Billboard Top R&B/Hip-Hop Albums chart. Some of his most popular songs include âBest Thang Smokinâ, âWassupâ, â20 Jointsâ, âLa Familiaâ, âStill Aliveâ, âToo Many Goatsâ, and âGottiâ.
Entrepreneurship and Business Ventures
Berner is a rapper and multimillionaire cannabis entrepreneur. He began working with cannabis aged 18 at The Hemp Center in San Francisco. He met Jai Chang (aka âJiggaâ), a cannabis producer who created âGirl Scout Cookiesâ. Berner and Chang sold Chang’s strains to dispensaries, including Girl Scout Cookies.
Berner founded the San Francisco-based Cookies cannabis and apparel company in the early 2010s. The firm now has hundreds of dispensaries and apparel shops worldwide. Cookies produce high-quality genetics, creative goods, and attractive clothing. Cookie strains include Gelato, Sherbert, Lemonade, London Pound Cake, Cereal Milk, Gary Payton, Collins Ave., Minntz, Powerzzzup Genetics, Grandiflora Genetics, Runtz, and more.
Berner has additional cannabis and music businesses. He co-founded Exotikz, a line of exotic cannabis strains; Vibes, rolling papers and accessories; Runtz, a cannabis lifestyle brand; Emerald Cup Supply Co., a cannabis distribution company; Battle App, a mobile app for rap battles; Organicann, a Santa Rosa dispensary; Santa Cruz Shredder, a grinder manufacturer; Hemp2o, an organic hemp-infused beverage; Stinje, a smoker odor eliminator. Marijuana Mania, a web series on cannabis culture; Berner415, a YouTube channel with music videos and documentaries; and Cookies University, a cannabis education website.
Bernerâs Net Worth and Financial Success
Estimated Net Worth in 2023
According to various reports, Berner has an estimated net worth of $410 million as of 2023. This makes him one of the wealthiest rappers in the world, surpassing many mainstream and legendary artists. His net worth is mainly derived from his music career, his cannabis brand Cookies, and his other business ventures. He is also an investor who has stakes in several companies and projects.
Sources of Income and Earnings
Bernerâs main sources of income and earnings are his music sales, streams, royalties, tours, shows, merchandise, and endorsements. He has sold millions of albums and singles worldwide and has millions of followers and subscribers on various streaming platforms and social media networks. He also earns from his collaborations with other artists and labels. He has performed at numerous venues and events and has sold out many of his concerts. He has a loyal fanbase that supports his music and merchandise. He has also endorsed several brands and products, such as Raw Rolling Papers, G Pen, Cookies CBD, etc.
Bernerâs other major source of income and earnings is his cannabis brand Cookies, which is one of the most successful and influential brands in the industry. He earns from the sales of his cannabis products, clothing gear, and accessories. He also earns from his dispensaries, clothing stores, distribution deals, licensing agreements, partnerships, and investments. He has a dominant presence in the cannabis market, both domestically and internationally. He has also diversified his portfolio by venturing into other related or unrelated industries.
Bernerâs Impact and Influence
Contributions to the Music Industry
Berner has made significant contributions to the music industry, especially in the hip-hop genre. He has released a large amount of music that showcases his versatility, creativity, and originality. He has collaborated with some of the most renowned artists in the game, such as Wiz Khalifa, Snoop Dogg, Nas, Rick Ross, etc. He has also helped discover and promote new talents, such as Larry June, Cozmo, etc. He has influenced many upcoming rappers with his style, flow, and lyrics. He has also brought more attention and recognition to the Bay Area rap scene.
Influence on Cannabis Culture
Berner has also influenced the cannabis culture with his brand Cookies and his advocacy for legalization and education. He has introduced many new strains and products to the market that have become highly sought-after and acclaimed. He has also set high standards for quality, innovation, and design in the industry. He has inspired many cannabis enthusiasts and entrepreneurs with his passion, vision, and success. He has also raised awareness and knowledge about cannabis among the general public and the authorities. He has been a vocal supporter of cannabis reform and social justice.
Social Media Presence and Fanbase
Berner’s music and lifestyle fans are active on social media. He has millions of Instagram, Twitter, Facebook, YouTube, Spotify, Apple Music, etc followers. He routinely blogs about his music, tours, concerts, business, and personal life. He engages with fans through live streaming, Q&As, freebies, and competitions. He promotes his music, brand, and good ideals on his channels.
As of 2023, American rapper and entrepreneur Berner is worth $410 million. He is well known for his music career, cannabis brand Cookies, and collaborations with Wiz Khalifa, Cam’ron, and B-Real. Berner’s upbringing, career, financial wealth, and music and cannabis effect are covered in this article. Berner has recorded nearly 40 albums in diverse genres and styles. Successful businessman, he has developed a multi-million dollar cannabis empire with dozens of shops, apparel stores, goods, strains, etc. Berner has influenced the music business and cannabis culture with his quality, creativity, and activism. Berner has millions of social media fans who support his music and lifestyle. Rap icon Berner’s music and brand continue to create waves.
